We Build Champions...

Race Face University offers a one-of-a-kind program designed to maximize a driver’s marketability

Our mission is to give you a competitive advantage on-the-track and a marketing and branding advantage, off-the-track.

Our Race Face University objective is simple; give every driver, regardless of their age or level of competition, an affordable resource to assist in the “Race” to the top levels of Motorsports.

Competitive Advantages

Topics designed to separate you from the pack!


Branding & Marketing

  • What's The Difference?
  • The basic tools: Website, Marketing Deck, PR, Social Media.
  • Why are the tools important?

Building A Fanbase

  • How to engage at and away from the track
  • Master the meet and greet
  • Ideas for local appearances
  • Begin social media content discussions

Social Media

  • What's the difference between Facebook, Twitter, Instagram, Snapchat.
  • Do I need them all?
  • The Do's and Don'ts of social media.
  • Online Rep Matters

Master the Media

  • Three types of interviews
  • How are they different?
  • Adapting to the audience
  • The Do's and Don'ts: communication tips

Performance vs Result

  • Having the proper mental mindset.
  • Why do we focus on performance?
  • How the Brain works.
  • 4 stages of learning.
  • Why practice does NOT make perfect.

Goal Setting

  • How do we choose goals
  • Plan, Prepare, Execute
  • Track every step
  • Be flexible
  • Persistence Pays
Enroll Today!

RFU Is Designed To Fit Your Schedule 

Online Course

Available On Demand

Interactive Templates

Certificate of Completion

Only $49.95